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From www.CocoSwan.co.kr

We here at FMS are pleased to announce a new partner in covering street fashion, CocoSwan! Our plan is to build a team of a few different partner sites — in Korea, “online shopping malls” that specialize in everyday fashion, run mostly by everyday, entrepreneurial folks — who literally define street fashion by continuously supplying it. These online shopping malls have a lot of similarities to the western-style online magazine that takes up most of OUR entrepreneurial energy, in that you have everyday people producing extraordinary content. The one difference is that we don’t sell anything, since we earn power through producing content that garners more readers; the Korean online shopping malls sell things. But they also do so by tracking trends, modeling clothes, and offering their own kind of content, which we can use. So, we plan to use their clothing on our models, and take heed of their trend-watching clues, while also occasionally using the two young ladies who already model their own clothing as models as well. It’s a win-win situation, we think, since they supply the content and clothes, we supply the readers and traffic, especially since 4/5 of our readership is outside of Korea.

And we’ve finally reached the 30,000+ unique visitors per month mark (meaning about 4-5 times that many raw “hits”), and with another deal we’re about to enter with a very major Internet player, we may very soon be several times even that in just a couple months. We’re looking hard to make the site more professional, diverse, and full of a broader range of content, even while deepening the quality of the content we already make. And this partnership will be one of many steps in that process. Wish us luck, keep reading, and pass the word about us here at www.FeetManSeoul.com!

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